AI Insights · Timothy · April 2022
Top 5 Consumer Finance Apps in Portugal: Q1 2022 Performance
A detailed look at the performance of the top 5 consumer finance apps in Portugal during Q1 2022, based on data from Sensor Tower.
Throughout Q1 2022, the top 5 consumer finance apps in Portugal showcased varied performance in terms of weekly downloads and active users. Here’s a detailed breakdown of their trends:
Santander Portugal saw a significant increase in weekly downloads, starting from around 9.4K in late December and peaking at approximately 28.7K by the end of March. The app's active users also trended upward, beginning the quarter at around 129K and reaching about 217K by the end of Q1.
Caixadirecta experienced a somewhat fluctuating download pattern, starting at approximately 9K weekly downloads, dipping mid-quarter, and ending with around 8.6K downloads. The app's active user base showed stability, maintaining between 325K and 385K users throughout the quarter.
Millenniumbcp had a steady download rate, starting at about 6.9K downloads and ending the quarter with similar numbers. Active users for this app remained relatively constant, with a slight increase from around 271K to 275K by the end of March.
moey! - mobile Banking showed a consistent weekly download rate, hovering around 3K to 4K throughout Q1. The active user base for moey! remained stable, fluctuating slightly but mostly staying around 18K to 20K users.
Universo - Mobile Banking had a relatively stable download rate, with weekly downloads ranging between 2.6K and 3.7K. The active user count for Universo also remained stable, with numbers ranging from approximately 14K to 15K throughout the quarter.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's platform.
